View

Episode 4: Allison Schiff

Allison Schiff of AdExchanger offers her insight on MarTech, AdTech, privacy regulations and what reporters are looking for in an interview.

When it comes to MarTech and AdTech, Allison Schiff brings a ton of insight to the table, so we’re pretty excited to have her on the Look Left @ Marketing Podcast. In her conversation with John Moran, Allison digs into the impact of data privacy regulations like CCPA and GDPR, cool tech solutions related to consumer habits and, of course, COVID-19’s impact. 

And if you’ve ever secured a great media briefing for your executive and they didn’t get quoted, Allison will share her tips for reporter interviews. Listen to the latest episode and subscribe on your favorite podcast platform.

Have a topic you’d like discussed on the podcast? Shoot us a note at hello@lookleftmarketing.com

Author
Tags
martech
adtech
data privacy
CCPA
podcasts

More Posts

See all
See all
The brands that show up in AI answers will be those that establish credibility through consistent earned media.
Differentiation disappears the moment everyone follows the same playbook — both on the field and in the expo hall.
Levi’s and Heinz turned covered logos into marketing wins, proving that brand recognition is more valuable than paid visibility.
Look Left stands apart from other agencies for its highly specialized team, deep experience in the cybersecurity industry, and ability to evolve alongside changes in how people find and consume information.
Expanding globally? Learn how thoughtful localization, strategic media targeting and strong agency collaboration lay the foundation for super-successful international PR.
Analyst relations doesn't have to be a mystery — these tips will remove a ton of question marks.

Work with us

Shift the spotlight

Look Left helps disruptive tech companies dramatically increase share of voice to grab the attention of the market, buyers, builders and bots.